Pantone Color Guide

Pantone Color Guide

How many colors are there? Literally billions. How many colors can a human eye see? By some estimates, 10,000,000 (ten million). Couple this with different monitors, printing substrates, production types and techniques and it is easy to understand why color is the subject of so much conversation.

The CMYK process or four color process, is a method of printing full color by using four inks—cyan, magenta, yellow, and black. The majority of items printed in the world use four color process. Commercial printers, digital printers and large format printers all use four color process. Even your desktop inkjet printer uses this method.

In the printing industry, the standard reference for color is the PANTONE® Matching System or PMS for short. The Pantone Color Guide is widely used around the world as a standard for color specifications. The Pantone system has over 1,114 spot colors.  Here is the fun part, they cannot be simulated with CMYK. These standard colors are created with 13 base pigments (14 including black) mixed in specified amounts.

Even using a Pantone Color Guide and formulas, no one can guarantee an exact color match when printing four color process. Equipment color calibrations, ink density, paper color and even the lighting are some of the things that can effect the final color of the printed item.

So, what do you do when you have a critical color requirement? Let us know, we can provide you with proofs prior to production for your approval. And, if you like, we can also arrange for you to be present for a press proof prior to production. 

The Pantone Color Guide below is intended to be used for color reference only, actual production color will vary.

Click here to download chart: Pantone Color-Chart

Pantone Color Guide June 7, 2015